Quick Writing Guide

Although the implementation of the Internet is not so recent and all newspapers and magazines have their online version, we still find publications and companies that have not adapted to the web language. Many disseminate their contents with the same format with which they were conceived for the printed edition, without taking into account that online writing has its own rules.
Basic tips to write well on your website or blog
-Use a direct and concise language , with short sentences. Long sentences in which punctuation abounds are convoluted and make reading difficult.
-Care the appearance. Make sure that the paragraphs do not exceed six or seven lines . Otherwise, the article will appear very dense and will cause rejection.
– Dynamize the content with the use of bold, indents, bullets, appointments, numbered lists, photos and videos. And if the article is very long, divide it into blocks separated by crabs.
– Choose a flashy and short title for your article. It includes persuasive adjectives and key phrases or key phrases. They will improve your positioning and distinguish your article from other similar content. Try not to be a long holder: the ideal is that it does not exceed 8-10 words and that it fits in a single line. Think that a brief headline will facilitate its publication on social networks like Twitter , where the number of characters is limited.
-Huye excessive formalities. Use a direct and simple language , with a conversational tone to be closer. A bit of humor and a more personal comment will help you differentiate yourself from the rest.
-Includes at least one internal link per article . Internal and external links improve positioning and allow readers to delve into those contents that interest them most. The added value of internal links is that they help boost other items of your harvest.
– Check the text a couple of times before publishing it. Although you have little time, it is essential that you avoid repetitions, typos, spelling or grammar mistakes … It is also important that you are sure of what you want to say and use the exact words. This will avoid confusion or misinterpretation.
– Say goodbye with a question that encourages the reader to interact . Web 2.0 is characterized by the end of unidirectional communication. And end the article with expressions like ‘What do you think?’, ‘What do you think?’ or ‘Any suggestions?’ will motivate the response of the readers and their participation in your web.
Have we left something? Can you think of any more rules to add to this guide?